Visakhapatnam: The Girijan Co-operative Corporation (GCC) here, which has taken up coffee procurement, processing and sale since last year, is planning to intensify its operations and make its presence felt in the market, according to S. Adinarayana, General Manager (Marketing).
He said here on Monday that the GCC had procured coffee seeds from the tribal farmers in the 11 mandals in Visakhapatnam district and parts of East Godavari district and sold the coffee in the international market under the Anantagiri brand. On a pilot basis, the GCC had procured 300 quintals of coffee seeds and initially, the corporation had to pay Rs 30 a kg and increase the price to Rs 80-90 a kg towards the end of the season.
However, the response to the coffee from the area was very good in the market, as it could be sold as organic coffee.
“The farmers in the area use no chemical fertilisers or pesticides and therefore, the coffee is lapped up as organic coffee. We want to encourage that sort of cultivation,” he explained.
He said the GCC would purchase at least 1,000 quintals of coffee from tribal farmers this year and the processing facilities would also be improved this year.
He said the GCC was also encouraging more tribal farmers to take up coffee cultivation by arranging loans and other inputs.
“Coffee cultivation is being encouraged by the Union Government, the State Government, the Coffee Board and the GCC will also do its bit,” he added.
He said here on Monday that the GCC had procured coffee seeds from the tribal farmers in the 11 mandals in Visakhapatnam district and parts of East Godavari district and sold the coffee in the international market under the Anantagiri brand. On a pilot basis, the GCC had procured 300 quintals of coffee seeds and initially, the corporation had to pay Rs 30 a kg and increase the price to Rs 80-90 a kg towards the end of the season.
However, the response to the coffee from the area was very good in the market, as it could be sold as organic coffee.
“The farmers in the area use no chemical fertilisers or pesticides and therefore, the coffee is lapped up as organic coffee. We want to encourage that sort of cultivation,” he explained.
He said the GCC would purchase at least 1,000 quintals of coffee from tribal farmers this year and the processing facilities would also be improved this year.
He said the GCC was also encouraging more tribal farmers to take up coffee cultivation by arranging loans and other inputs.
“Coffee cultivation is being encouraged by the Union Government, the State Government, the Coffee Board and the GCC will also do its bit,” he added.
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